Delivering Trust Since 2005
A member of the Syed & Sons Group of Companies
COMPANY OVERVIEW
Shell Bird General Trading L.L.C. is a UAE-based enterprise and proud member of the Syed & Sons Group of Companies. Headquartered in Business Bay, Dubai, we operate two specialized divisions — Engineering Trading and Premium Agricultural Commodities — serving clients across the UAE and over 50 countries worldwide.

Engineering Trading

Our division supplies advanced flow measurement instrumentation, pressure and temperature transmitters, conductivity and salinity analysers, and hydrocarbon analysers through exclusive OEM partnerships with leading European manufacturers. We are the exclusive UAE distribution partner for Flow-Tronic S.A. of Belgium, with project-based coverage across the wider GCC region.

Commodities

Our Commodities division supplies premium cocoa powder, coffee beans, cashew kernels, shea butter, and cocoa butter to the food & beverage, confectionery, bakery, dairy, and cosmetics industries globally.

MISSION

To deliver excellence in engineering trading and commodity supply by combining world-class partnerships with deep local expertise — producing shared value for our customers, employees, vendors, and society at large.

VISION 2030

To be the leading provider of engineering instrumentation and premium commodities in the UAE and GCC — recognized for technical excellence, quality assurance, and an unwavering commitment to customer success.

VALUES

Candor & Trust — Transparent relationships with clients, partners, and team members.
Technical Excellence — Deep engineering expertise applied to every project and recommendation.
Customer Delight — Priority is always the client’s satisfaction and long-term success.
Integrity — Ethical conduct in every engagement, contract, and interaction.
Teamwork — Collaborative approach across disciplines and with our technology partners.
Speed & Mobility — Rapid response and agile execution to meet project timelines.

Syed & Sons Group of Companies was established in 2005 as an engineering firm providing professional MEP services to the infrastructure, utilities, and industrial sectors of the UAE. By 2012, the group had expanded into a diversified conglomerate offering EPC services, facilities management, and specialized contracting to a broad customer base.

The group has been a significant contributor to the UAE’s infrastructure development, energy, water treatment, and telecommunication projects with a total portfolio exceeding AED 20 billion. Our clients include DEWA, Dubai Municipality, RTA, Nakheel, Emaar, DAMAC, Meraas, and other major government authorities and developers.

SYED & SONS

Electromechanical Works LLC

EPC Contracting (Dubai)

SHELL BIRD

Facilities Management LLC

Integrated FM (Dubai)

SHELL BIRD

General Trading LLC

TRADING SERVICES (Dubai)